Bricks & Minifigs Net Worth 2026
Bricks and Minifigs Net Worth (estimated): $40 – $100 million (company valuation estimate)
System-wide Sales (2025): $95.8 million
Founders: John Masek & David Ortiz (2003)
Current Owners: Ammon McNeff (CEO) & Matt McNeff (COO)
Headquarters: Orem, Utah
Locations: 300+ stores across the US and Canada
What if we told you that secondhand LEGO bricks — the same ones gathering dust in attics everywhere — built a business empire worth tens of millions of dollars? In this guide, we break down the full bricks and minifigs net worth story — the rise of Bricks & Minifigs, the world’s largest LEGO resale franchise, which went from a single store in rural Washington to over 300 locations and nearly $96 million in annual system sales.
But who actually owns it? How much is it really worth? And what’s the deal with the viral $200,000 LEGO scandal that had YouTube in an uproar? Let’s break it all down.
What Is Bricks & Minifigs?
Bricks & Minifigs is an American retail franchise that buys, sells, and trades new and used LEGO products — retired sets, loose bricks, rare minifigures, and accessories. Moreover, it doubles as a one-stop shop for everything LEGO.
The business model is brilliantly simple: LEGO sets, especially retired and limited editions, hold their value and often appreciate over time. Collectors need a physical place to buy, sell, and trade — something neither LEGO’s own stores nor eBay fully provide. Furthermore, Bricks & Minifigs fills that gap, with many locations doubling as community hubs that host parties, workshops, and events.
The company operates under the corporate entity BAM FRANCHISING, INC., headquartered in Orem, Utah. Moreover, it is recognized as an authorized LEGO retailer.
How Bricks & Minifigs Built Its Net Worth: Two Rivals, One Vintage Collection
The origin story sounds like something out of a movie. In 2003, two Portland LEGO resellers — John Masek and David Ortiz — found themselves competing to buy the exact same vintage LEGO collection. Consequently, instead of outbidding each other, they joined forces.
Six years later, in 2009, they opened the first Bricks & Minifigs store in Battleground, Washington. Meanwhile, a second location followed in Canby, Oregon in 2010, which became the flagship store. Franchising began in 2011 — and the rest is history.
The McNeff Brothers: From Customers to Owners
Here’s where the story gets really interesting. The men running the company today — Ammon McNeff (CEO) and Matt McNeff (COO) — didn’t found it. However, they were customers first.
“We came to Bricks & Minifigs as customers and fans before we were ever a part of the executive team,” says Matt McNeff.
Around 2018, when the brand had just 35 operating locations, the original owners felt they’d hit their ceiling. As Ammon McNeff put it: “They felt they were at the end of their capacity for growing it, so they were interested in looking for somebody they felt could do that.” The McNeff brothers stepped in — and what happened next was explosive.
Bricks & Minifigs Net Worth: Breaking Down the Numbers
Bricks & Minifigs is a private company, so there’s no public stock valuation. However, its Franchise Disclosure Document (FDD) reveals eye-popping numbers:
System-Wide Sales Growth
- 2023: $39.6 million
- 2024: $65.3 million (+65%)
- 2025: $95.8 million (+47%)
As a result, that’s nearly 2.5x growth in just two years.
Per-Store Performance (2025)
- Top 25% of stores average $785,637/year
- Overall average unit revenue: $507,684
- Single-store record: $1.7 million+ in one year
- Biggest grand-opening day: $37,301
Estimated Valuation
Based on estimated franchisor revenue (roughly 6% royalties on $95.8M in system sales plus franchise fees) — that’s roughly $8–10 million annually at the corporate level. Moreover, at typical franchise-system multiples, that puts the estimated valuation in the $40–100 million range.
Note: This is an estimate based on publicly available franchise data. Actual private valuation may differ.
Franchise Empire: How 300 Stores Built the Bricks and Minifigs Net Worth
The growth numbers are staggering:
- 300+ locations across the US and Canada (as of January 2026)
- 150 stores added in just 2 years (2023–2025)
- 67 new units opened in 2025 alone
- 70–100 more expected in 2026
- Expanded into Canada; authorized for Australia
- Moonshot goal: 3,500 stores worldwide
For aspiring franchisees, the investment ranges from $241,000 to $570,000. In addition, there’s a $40,000 franchise fee and 6% royalties.
The $200,000 LEGO Scandal (2026)
No success story is without controversy. However, in 2026, Bricks & Minifigs found itself at the center of one — a $200,000 Star Wars LEGO collection consignment dispute at one franchise location involving the Mansell family.
YouTuber “Reckless Ben” amplified the story with million-view videos, and streamers like Cr1TiKaL and xQc — plus Star Wars voice actor Tara Strong — weighed in publicly. The dispute escalated into lawsuits, and corporate issued a formal statement on June 29, 2026, saying they were “determined to find an amicable resolution.”
Similarly, it’s a reminder that even brick-by-brick empires face real-world challenges.
5 Facts You Didn’t Know About Bricks & Minifigs
- The founders met as competitors trying to buy the same vintage LEGO lot — then became partners.
- The current CEOs were regular customers before taking over the entire company.
- A 6-year-old at a grand opening told the CEO: “My life will never be the same.”
- The company’s guiding principle is the “3 R’s”: Rebuild, Reuse, Reimagine.
- When the McNeffs took over in 2018, average franchisee quarterly sales were ~$50,000. By 2025, they’d more than doubled to ~$121,000.
Frequently Asked Questions
Who owns Bricks & Minifigs?
Brothers Ammon McNeff (CEO) and Matt McNeff (COO) lead the company. It was founded by John Masek and David Ortiz.
What is Bricks & Minifigs’ net worth?
As a private company, its exact valuation isn’t public. Based on $95.8M in 2025 system sales, estimates place it in the $40–100 million range.
Was Bricks & Minifigs on Shark Tank?
No. A different LEGO company, “Pick Up Bricks,” appeared on Shark Tank Season 15 — not Bricks & Minifigs.
How many Bricks & Minifigs stores are there?
Over 300 locations across the United States and Canada as of early 2026.
Disclaimer: Net worth and valuation figures on this page are estimates compiled from publicly available sources, including franchise disclosure documents and media reports. Actual figures may differ.
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